The COVID-19 pandemic has taken quite a toll on the US economy, but perhaps no industry has been hit harder than hospitality. Lockdowns, dine-in restrictions, and fears about food preparation have all contributed to many businesses closing their doors for good.
If your business has survived to this point, congratulations, that’s a huge accomplishment! But as a vaccine rolls out and this virus becomes a part of history, a new normal will set in regarding the health and safety standards people want and expect from businesses.
Contactless ordering is a term that has gained a lot of popularity recently, as customers are becoming increasingly uncomfortable with handing a cashier their cash or credit card. So how can your business navigate this trend and continue to serve customers in a way they expect and appreciate? Hazlnut provides a suite of features to make this transition easy for everyone!
Ordering for Pick-up, Curbside, or Delivery
If your restaurant doesn’t have an online or mobile ordering platform, you’re already behind the times and failing to give customers the convenient ordering methods that are essential to restaurants in this environment. Hazlnut’s core order types, pickup, curbside, and delivery, all provide ways that a customer can safely obtain their meal without having to come in contact with other people. And if you need something more tailored to your business, Hazlnut gives you the ability to create a “custom” order type to perfectly fit your unique situation!
These alternate order types make it possible for customers to completely avoid waiting in a line of people, drastically improving social distancing and hopefully helping to stop the spread of this virus. Being able to have food placed at your doorstep or in the trunk of your car can help alleviate some of the anxiety customers have and allows you to continue serving everyone effectively.
Mobile apps through Hazlnut include a very useful feature called “Mobile Pay.” Much like what you’d see at Starbucks, this feature allows a customer to pay for an in-store transaction by simply scanning a QR code at the register. On most Clover devices, such as the Clover Station, you’re able to flip the screen around and let the customer scan on the built-in camera. No extra hardware needed! But for those who expect to do a lot of scanning, we recommend buying an external scanner, which completes this “Starbucks experience” of paying with your phone.
Hazlnut’s apps also have a built-in loyalty program, so each time a customer scans their phone to pay, they’ll also be earning points which can be redeemed for rewards. This can really help generate more regular, loyal customers customers which are even more important to stay afloat during these trying times.
QR Codes on Tables
Another popular way to generate contactless ordering for customers is to use QR codes codes to take customers directly to your online menu. This is done by placing the QR codes on tables or signs around the restaurant. The customer can easily scan it with their phone and instantly browse the menu while giving them peace of mind.
Hazlnut has a few great ways to make this work easier and to be more customized to your brand! For example, by utilizing Hazlnut’s custom order types, you can create an “Order from Table” option and allow the customer to select their table number upon placing the order. That way your employees will know exactly which table to walk the order to. In addition to this, Hazlnut creates a branded QR code template that you can put on every table. This allows you to make sure your brand is well represented no matter how customers place an order!
Learn more about these and other great features Hazlnut offers by scheduling a demo!